Shock loading : understanding the impact of extreme market forces

• Autorzy: Koplyay T. , Hurta H. , Jazouli A. , Malouin M.

Identyfikatory

DOI

10.17512/pjms.2018.18.1.12

Warianty tytułu

PL

Obciążenie uderzeniowe : zrozumienie wpływu sił rynku ekstremalnego

• Języki publikacji: EN

Abstrakty

EN

In this article, the authors are going to examine shocks in the market and how they change along the market life cycle. Later on they describe the reaction of firms and alliances to specific shocks. Focus is on firms and alliances as the market evolves. Early firms withstand shocks better. The question is: why? And how do structural forms evolve to change characteristics of survival. Then the special case of social media delivered shocks has been developed. Additionally, how social media shocks are different from other shocks are discussed. Whether firms are prepared or not? After completion and comparison of few cases, the conclusion is that social media has a crucial role in some cases and globalization magnifies the effects of social media. To some extent all shock loads are about the speed at which they happen and our inability to forecast or to react to them.

PL

W artykule autorzy poddadzą badaniom wstrząsy na rynku oraz to, w jaki sposób wpływają one na zmiany w cyklu życia rynku. Opisano reakcję firm i sojuszy na określone wstrząsy. Nacisk położono na firmy i sojusze, gdy rynek ewoluuje. Młode firmy lepiej znoszą wstrząsy. Pytanie brzmi: dlaczego? I jak ewoluują formy strukturalne, aby zmienić charakterystykę przetrwania na rynku. Następnie opracowano specjalny przypadek wstrząsów w mediach społecznościowych. Omówiono także, w jaki sposób wstrząsy w mediach społecznościowych różnią się od innych. Czy firmy są przygotowane na nie, czy nie? Po zakończeniu i porównaniu kilku przypadków, konkluzja jest taka, że media społecznościowe odgrywają w niektórych przypadkach kluczową rolę, a globalizacja powiększa efekty mediów społecznościowych. Do pewnego stopnia wszystkie obciążenia uderzeniowe dotyczą prędkości, z jaką się one odbywają i naszej niemożności przewidywania lub reagowania na nie.

Słowa kluczowe

EN

shock loading; life cycle; alliances; social media; current problems

PL

obciążenie uderzeniowe; cykl życia; sojusze; media społecznościowe; aktualne problemy

• Wydawca: Czestochowa University of Technology
• Czasopismo: Polish Journal of Management Studies
• Rocznik: 2018
• Tom: Vol. 18, No. 1
• Strony: 149--166
• Opis fizyczny: Bibliogr. 70 poz., rys.

Twórcy

autor

Koplyay T.

• Université du Québec en Outaouais, Department of Administrative Sciences, Gatineau, Quebec, Canada

autor

Hurta H.

• National University of Public Service, Faculty of International and European Studies, Budapest, Hungary

autor

Jazouli A.

• Szent Istvan University, Hungary, Management and Business Administration Doctoral School

autor

Malouin M.

• Université du Québec en Outaouais, Department of Administrative Sciences, Gatineau, Quebec, Canada

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Uwagi

Opracowanie rekordu w ramach umowy 509/P-DUN/2018 ze środków MNiSW przeznaczonych na działalność upowszechniającą naukę (2018).