Analysis of Motivational Conditions Behind Sustainable Consumption in China's Uniform Market

Zhang, Ying; Li, Li; Xing, Xue; Liu, Xiao-Gang

doi:10.5604/01.3001.0014.6075

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Tytuł artykułu

Analysis of Motivational Conditions Behind Sustainable Consumption in China's Uniform Market

Autorzy

Zhang Ying , Li Li , Xing Xue , Liu Xiao-Gang

Treść / Zawartość

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DOI

10.5604/01.3001.0014.6075

Warianty tytułu

Analiza warunków motywacyjnych stojących za zrównoważoną konsumpcją na jednolitym rynku w Chinach

Języki publikacji

Abstrakty

A uniform is distinctive clothing worn by members of the same firm or organisation. In China, the market for professional garments is extremely large. However, as mandatory professional clothing, uniforms are frequently used, torn, and replaced, leading to textile waste. Further, the use of non-recyclable or non-biodegradable fabrics is bound to create greater environmental pressure. This study focuses on the textile material in the uniform market to analyse the motivational conditions behind sustainable fabric consumption. A total of 294 usable online surveys were obtained in 2019. Multi-item scales were adopted to measure five variables: corporate public image, corporate ethics, employee social status, environment awareness, and sustainable premium. Structural equation modelling was applied to test the hypothesises. Results reveal that the improvement of an employee's social status can effectively facilitate the probability of utilising eco-friendly fabrics. This study can thus help increase the usage of eco-friendly fabric in China’s uniform market.

Uniform to charakterystyczna odzież noszona przez członków tej samej firmy lub organizacji. W Chinach rynek odzieży profesjonalnej jest niezwykle duży. Jednak, jako obowiązkowa odzież zawodowa, uniformy są często używane i wymieniane, co prowadzi do marnotrawstwa tekstyliów. Ponadto stosowanie nienadających się do recyklingu lub nieulegających biodegradacji tkanin może powodować większą presję na środowisko. W badaniu skoncentrowano się na materiale tekstylnym na rynku jednolitym, przeanalizowano motywacyjne warunki stojące za zrównoważoną konsumpcją tkanin. W 2019 roku uzyskano łącznie 294 użytecznych ankiet on-line. Do pomiaru pięciu zmiennych: wizerunku publicznego firmy, etyki korporacyjnej, statusu społecznego pracowników, świadomości środowiskowej i zrównoważonej składki zostały przyjęte skale wielopozycyjne. Do testowania hipotez zastosowano modelowanie równań strukturalnych. Wyniki pokazały, że poprawa statusu społecznego pracownika może skutecznie zwiększyć prawdopodobieństwo używania tkanin przyjaznych dla środowiska. Badanie to może zatem pomóc w zwiększeniu wykorzystania tkanin przyjaznych dla środowiska na jednolitym rynku Chin.

Słowa kluczowe

China's uniform market sustainable consumption eco-friendly fabric environmental awareness

uniform zrównoważona konsumpcja tkanina ekologiczna świadomość ekologiczna

Wydawca

Sieć Badawcza Łukasiewicz - Łódzki Instytut Technologiczny

Czasopismo

Fibres & Textiles in Eastern Europe

Rocznik

2021

Tom

Vol. 29, no. 4 (148)

Strony

8--14

Opis fizyczny

Bibliogr. 70 poz., rys., tab.

Twórcy

autor

Zhang Ying

Soochow University, Suzhou, Jiangsu, 215006, China

https://orcid.org/0000-0003-0228-6228

autor

Li Li

winnerlili@126.com

Donghua University, Shanghai, 200051, China
Jiangsu Lianfa Textile Co., Ltd, Nantong, Jiangsu, 226600, China

https://orcid.org/0000-0002-1837-0195

autor

Xing Xue

xingxue1990@126.com

Ningbo University, Ningbo, Zhejiang, 315211, China

autor

Liu Xiao-Gang

liuxg@dhu.edu.cn

Donghua University, Shanghai, 200051, China

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Uwagi

Opracowanie rekordu ze środków MNiSW, umowa Nr 461252 w ramach programu "Społeczna odpowiedzialność nauki" - moduł: Popularyzacja nauki i promocja sportu (2021).

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Bibliografia

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