Local CRM application for billboard advertising company

• Autorzy: Urbański R.
• Języki publikacji: EN

Abstrakty

EN

The article presents development process of dedicated application that supports Customer Relationship Management. The software receiver is a small advertising company, whose main service is renting billboards. Implementation of CRM system inclines to further expansion of the application Transfer of implemented system into area of Cloud Computing is considered.

Słowa kluczowe

EN

advertising company; billboard; customer relationship management (CRM); cloud computing; Software as a Service

• Wydawca: Polskie Towarzystwo Promocji Wiedzy ; Lublin University of Technology
• Czasopismo: Applied Computer Science
• Rocznik: 2012
• Tom: Vol. 8, no 2
• Strony: 33--47
• Opis fizyczny: Bibliogr. 13 poz., fig.

Twórcy

autor

Urbański R.

• Politechnika Koszalińska, ul. Śniadeckich 2, 75-453 Koszalin, tel. [phone]

Bibliografia

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