The article deals with the metamorphosis of Ukrainian literature after 1989. The author is focusing on the constitution of the postmodern discourse in Ukrainian literature and its implementation in the sphere of the academic criticism. The postmodern tendencies in the Ukrainian literature become visible at the end of the 1960s and at the beginning of the 1970s in the texts of the New York Group (E. Andijevska, V. Vovk, Zh. Vasylkivska, P. Kylyna, J. Tarnavskyj, B. Rubchak and B. Bojchuk), 'chimerical novel' (H. Pahutak, V. Nazarenko, O. Lysheha) and the group of the writers (V. Petrov, I. Bahrjanyj, U. Samchuk, T. Osmachka, J. Malanjuk, J. Sherekh etc.). At the end of the 1980s the definitive leaning to the poetics of the postmodernism became conspicuous in the texts of Jurij Andrukhovych, Viktor Neborak and Oleksander Irvanets from Bu-Ba-Bu. In the 1990s, a number of the new literary groups belonging to the discursive sphere of postmodernism and neomodernism came into being: New Degeneration, Lu-Ho-Sad, Dogs of St. Georgy etc. The author also deals with the works of the writers adherent to regime of writing of so called 'social clinic', stream of the consciousness, visual poetry and feminism. In the center of the author's interest stands the perception and reinterpretation of the phenomena of popculture which became dominant in the texts of the Ukrainian writers at the end of the 1990s.