Looking at the village of Velka Ves the paper focuses upon endogenous developmental activities of the rural settlements. Development of the villages 'from within' i.e. trough the internal initiatives as become gradually important since beginning of 1990s, when municipal government was renewed in Slovakia. The paper deals with the developmental initiatives of municipality, which is currently most important agent in the development of the rural settlements in Slovakia. The endogenous development of the village Velka Ves is defined at three levels, in particular: (a) an importance of the supportive regional institutions for the development of the settlement, (b) the role of the associations in cooperation within and among the settlements, (c) the activities related to the projects.