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2005 | 5 | nr 2 | 44-66
Tytuł artykułu

Co-operation Strategies of Polish Companies as a Response to Foreign Investors' Expansion into the Polish Market

Treść / Zawartość
Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
The issue of a company's expansion into foreign markets is extensively discussed in specialist literature. What deserves more attention, however, is the perspective of the discourse. The problems of internationalisation at the microeconomic level are usually discussed from the viewpoint of a company which is actively internationalising its activity, while issues directly concerning host-country companies (which face the consequences of such an "invasion") stay in the background. In the present paper, theoretical discussion is exemplified with the results of empirical research conducted in 2004 among 77 Polish companies. The paper focuses primarily on the forms of co-operation between Polish and foreign companies - those which have subsidiaries or branches in the Polish market as well as those which are getting into the market through other forms of internationalisation. (original abstract)
Rocznik
Tom
5
Numer
Strony
44-66
Opis fizyczny
Twórcy
  • Poznań University of Economics, Poland
  • Poznań University of Economics, Poland
  • Poznań University of Economics, Poland
Bibliografia
  • Cooper J. (1993), Logistics Strategies for Global Business, International Journal of Physical Distribution and Logistics Management, Vol. 23, No. 4.
  • Dawar N., Frost T. (1999), Competing with Giants. Survival Strategies for Local Companies in Emerging Markets, Harvard Business Review, March-April, p. 119-129.
  • Dichtl E., Issingm O. (1984), Exporte als Herauforderung für die deutsche Wirtschaft, Deutscher Instituts-Verlag.
  • Gorynia M., Wolniak R. (2000), Foreign Direct Investment and Competition Strategies of Domestic Firms in Poland, in: M. Weresa, ed., Foreign Direct Investment in a Transition Economy. The Polish Case, London: School of Slavonic and East European Studies, University College London.
  • Romański W. (2003), Droga do gwiazd, Businessman Magazine, 11(152).
  • Strategic Alliances with Foreign Partners as an Opportunity for the Restructuring of Polish Companies, in: M. Moszkowicz, ed., Strategie i konkurencyjność po dziesięciu latach transformacji, Wrocław, Politechnika Wrocławska, PAN, Materiały z II Ogólnopolskiej Konferencji Naukowej, Polanica Zdrój 2001, part II.
  • http://www.mastercook.com.pl/informacje_prasowe (Accessed 25 June 2004).
Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
bwmeta1.element.ekon-element-000171220641
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