Motivating Sales Representatives

• Autorzy: Sekula Z.
• Języki publikacji: PL

Abstrakty

EN

The methods of motivating sales representatives in two companies (A and B) selling car accessories are presented in the paper. Special character of sales representatives' work influences the selection and significance of various motivating means. The author of the article analyzes and evaluates the following issues: choice of profession, professional preparation, work relations and communication, work independence, training and professional development, employees' appraisal, types and importance of the applied economic and non-economic motivators. The respondents from A and B companies have differently evaluated particular motivators.

Słowa kluczowe

EN

SALES REPRESENTATIVES' MOTIVATING

• Wydawca: Instytut Organizacji i Zarządzania w Przemyśle „ORGMASZ”
• Czasopismo: Ekonomika i Organizacja Przedsiębiorstwa
• Rocznik: 2007
• Numer: 12(695)75-
• Strony: 75-82
• Rodzaj publikacji: ARTICLE

Twórcy

autor

Sekula Z.

• Z. Sekula, Wyzsza Szkola Zarzadzania 'Edukacja' we Wroclawiu, ul. Klodnicka 36, 50-207 Wroclaw, Poland

Identyfikatory

CEJSH db identifier

08PLAAAA03887737