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2016 | 69 | 1 | 22-28
Tytuł artykułu

Competition and Cooperation in European Professional Club Football

Treść / Zawartość
Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
The aim of the article is to highlight the theoretical assumption that the relative competitive disadvantage between markets with different maximum sizes can be partially counteracted with strategic thinking and business-like operations. The research question presented in this article is whether there are any management tools available for clubs which they can use to improve their business competitiveness above and beyond the limitations of their maximum market size. According to the research hypothesis, there is such a tool available for clubs: the management and operation of a football club in a well-organized and business-like manner. The method of analysis is the so-called Grounded Theory (Glaser, & Strauss, 1967; Locke, 2001), which is an abstract analytical schema with a systematic data analysis process. The data collection incorporates desk research, comparative analysis, organizational review, and in-depth interviews. The results are presented according to the following dimensions: a) relevance of the research question; b) specification of groups of relevant management tools; c) the role of the national football association in the process of market development; d) the role of the owners in this process; and e) how the structure of the sector and its operating processes can guarantee the efficient utilization of all the material resources which have been plowed into the sector over the last four to five years. According to the conclusions, the creation of an operating system and club model that allows for the utilization of resources - maximized market revenues and governmental sources - in the most effective way is an unavoidable challenge. The formation of the sustainable operations of clubs is fundamentally influenced by club owners. An inspection of the interaction between club owners, head coaches, and players is a key task in the process of creating a new club model.
Wydawca

Rocznik
Tom
69
Numer
1
Strony
22-28
Opis fizyczny
Daty
wydano
2016-03-01
otrzymano
2015-12-10
zaakceptowano
2016-01-25
online
2016-03-05
Twórcy
autor
  • University of Physical Education, Department of Sport Management, Budapest 1123, Hungary, kassay@tf.hu
  • University of Physical Education, Hungary
Bibliografia
  • BSCDH (The Business Council for Sustainable Development in Hungary) (2012). Ajánlás vezetőknek. A vállalati fenntarthatóság komplex értelmezése /Recommendation for business leaders. The complex interpretation of corporate sustainability/. Retrieved from: http://bcsdh.hu
  • Chikán, A., Czakó, E. (2008). Versenyképesség - ahogyan a vállalatvezetők látják. Versenyképesség kutatás című műhelytanulmány sorozat /Competitiveness - as the companies' executives see Research working paper entiteled Competitiveness Series/, 49. Budapest. Retrieved from: http://www.unicorvinus.hu/fileadmin/user_upload/hu/kutatokozpontok/versenykepesseg/MUHELYTANULMANYOK__pdf-ben_1-57/49_mht_Chikan_Czako.pdf
  • Csáki, I., Géczi, G., Kassay, L., Déri, D., Révész, L., Zalai, D., & Bognár, J. (2014). The new system of the talent development program in Hungarian soccer. Biomedical Human Kinetics, 6(1), 74-83.
  • Glaser, B.G., & Strauss, A.L. (1967). The Discovery of Grounded Theory. Chicago, USA: Aldine.
  • Humphreys, B.D. (2002). Alternative Measures of Competitive Balance in Sport Leagues. Journal of Sports Economics, 3(2), 133-148. [Crossref]
  • Kassay, L., Gergely, I., & Géczi, G. (2015). A magyarországi hivatásos labdarúgó klubok körében lefolytatott audit validálási folyamata /Validation process of an audit recorded among the Hungarian professional football clubs/. In A. Borbély, P. Hamar, & M. Kotányi (Eds.), Színes sporttudomány. Debreceni Campus Nonprofit Közhasznú Kft. Debrecen, Hungary.
  • Kassay, L., & Géczi, G. (2014). Verseny-egyensúlytalanság és fenntarthatatlan üzleti modell az európai labdarúgásban /The Competitive Imbalance in and Unsustainable Business Models of European Football/. Magyar Sporttudományi Szemle, 15(57).
  • Kassay, L. (2013). A labdarúgó NB I. piaci pozíciója nemzetközi összehasonlításban /Market position of the Hungarian Football League in international comparison/. Marketing & Menedzsment, 47(4), 55-64.
  • Kassay, L. (2012). A sportszórakoztatás nézőért kiált /Sports entertainment industry calls for spectators/. Marketing & Menedzsment, 46(4), 26-35.
  • Kassay, L. (2011). Csapatsportágak versenye a fogyasztókért. Sportágak versenye. Magyar Sporttudományi Füzetek III (pp. 129-143). ISBN 978-963-87701-9-6.
  • Kearney, A.T. (2010). Is European Football Too Popular to Fail? EU Football Sustainability Study 2010. Retrieved from https://www.atkearney.com/documents/10192/651284/Is+European+Football+Too+Popular+to+Fail/682120f8-15a1-4bba-a946-786457d8e61b
  • Locke, K.D. (2001). Grounded Theory in Management Research. London, UK: SAGE Publications Ltd.
  • Mehra, S.K., & Zuercher, T.J. (2006). Striking Out “Competitive Balance” in Sports, Antitrust, and Intellectual Property. Berkley Technology Law Journal, 21(4), 1499-1546.
  • Owen, P.D., Ryan, M., & Weatherston, C.R. (2007). Measuring Competitive Balance in Professional Team Sports Using the Herfindahl-Hirschman Index: A Cautionary Note. Review of Industrial Organization, 31(4), 289-302.[Crossref]
  • Peeters, T., & Szymanski, S. (2012). Vertical restraints in soccer: Financial Fair Play and the English Premier League. Research Paper 2012-028. University of Antwerp, City Campus.
  • Porter, M.E. (2008). The Five Competitive Forces That Shape Strategy. Harvard Business Review (pp. 23-40). Competitive Balance in Pro Sports Leagues: How does the NBA look? Retrieved October 30, 2013, from http://www.82games.com/balance.htm
  • FIFA (2003). Regulations on the Status and Transfer of Players. Retrieved October 30, 2013, from http://www.fifa.com/mm/document/affederation/administration/01/06/30/78/statusinhalt_en_122007.pdf
  • The Football League (2012). Financial Fair Play in The Football League. Retrieved October 30, 2013, from http://www.football-league.co.uk/page/FLExplainedDetail/0,,10794~2748246,00.html
  • UEFA (2009). The European Club Footballing Landscape, Club Licensing Benchmarking Report Financial Year 2009. Retrieved October 30, 2013, from http://www.uefa.com
  • UEFA (2010a). The European Club Footballing Landscape, Club Licensing Benchmarking Report Financial Year 2010. Retrieved October 30, 2013, from http://www.uefa.com
  • UEFA (2010b). UEFA Club Licensing and Financial Fair Play Regulations Edition 2010. Retrieved October 30, 2013, from http://www.uefa.com
  • UEFA (2012, 2013). Licensed to thrill. Benchmarking report on the clubs qualified and licensed to compete in the UEFA competition season 2013/2014. Retrieved October 30, 2013, from http://www.uefa.com
  • Vincze, G., Fügedi, B., Dancs, H., & Bognár, J. (2008). The effect of the 1989-1990 political transition on the development and training of football talent in Hungary. Kinesiology 40(1), 50-60.
Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
bwmeta1.element.-psjd-doi-10_1515_pcssr-2016-0006
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