Purpose: The aim of the article is to analyze the application of Design Thinking in agile organizations in the context of sustainable development. The study focuses on identifying the determinants of the effective implementation of this approach and assessing its impact on the adaptability, innovation and long-term effectiveness of the organization. Design/methodology/approach: The study used a survey method, based on a survey questionnaire conducted among 303 respondents. The results were subjected to multiple correspondence analysis (MCA) to identify the relationships between key aspects of Design Thinking and their impact on the functioning of the organization. Findings: The results indicate that Design Thinking plays an important role in agile organizations, supporting iterative processes, interdisciplinary collaboration, and a flexible approach to changing conditions. The highest ratings were given to aspects related to prototyping, iterative process improvement, and rapid identification of problems and needs. Research limitations/implications: The study is based on a survey conducted on a sample of 303 respondents, which limits the possibility of full generalization of the results. Multiple correspondence analysis identifies relationships between variables but does not determine cause-effect relationships. The lack of analysis of the long-term impact of Design Thinking indicates the need for longitudinal studies and extension of the analysis to different sectors. Practical implications: The use of Design Thinking in agile organizations can contribute to more effective innovation management, better alignment of strategies with stakeholder needs, and implementation of practices consistent with the principles of sustainable development. The research results can be the basis for recommendations for organizations striving to increase their adaptive capacity and optimize management processes. Social implications: Implementation of Design Thinking supports creation of more inclusive and socially responsible solutions, adapted to real needs of users. Interdisciplinary cooperation and creative approach support building business models that take into account sustainable development and positive impact on the environment. Originality/value: The article provides empirical evidence for the importance of Design Thinking in agile organizations, emphasizing its impact on sustainable development and long- term effectiveness. The use of MCA analysis allows for a detailed determination of the relationships between the key elements of this approach, which is a significant contribution to the development of research on innovative management methods.
The objective of the study is to create a product-service system (PSS) innovative framework that aligns with a case company’s strategy, competencies, and strengths. First, this study shows that the case company’s Design Thinking Macro process and PSS fundamentals might serve as the foundation of a suitable PSS innovative framework for the company’s upcoming service. Second, it serves as a descriptive stat-of-the-art study– the study investigates the case company’s innovation potential and potential for controlling hazards in the direction of servitization. The study aims to understand the current state of the case company and assist it in becoming a more flexible PSS supplier. The results show that the case company is committed to advance a cross-organizational development plan to strengthen its PSSs to capitalize in servitization. Because of its end-to-end capabilities, scientific innovation, and value-adding products that have a tangible component of value, the company’s product portfolio is well-positioned in terms of servitization.
The article presents integrated problem-based learning (PBL) and design thinking (DT) in the context of teaching aids within the broader framework of architectural education. These methods represent a modern approach to university learning in the context of architectural design, as opposed to standard methods such as lectures or seminars, which provide purely theoretical knowledge. However, their implementation is frequently unsuccessful due to the consideration of practical aspects such as sustainability, artificial intelligence (AI), augmented reality, and climate change. Using a qualitative case study, we investigate the implementation process of PBL and DT and their impact on architectural education. The research identified the main factors contributing to effective teaching, which were subsequently used in a student survey conducted results in a course entitled "Workplaces and learning in inner-city environments" and "Elementary design" that was gathered in the form of a survey in the summer semester of the academic year 2023/2024 (28.02.2024-25.06.2024) at the FA WUST (Faculty of Architecture, Wroclaw University of Science and Technology). The results confirm that PBL and DT can be successfully combined as a single teaching methodology. Furthermore, students appreciate the effectiveness of this because it helps develop analytical skills and the ability to independently evaluate projects and solve problems.
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W artykule przedstawiono połączenie metody problemowej (PBL) i myślenia projektowego (DT) jako pomocy dydaktycznych w edukacji architektonicznej. Metody te stanowią nowoczesną alternatywę w porównaniu do tradycyjnych form kształcenia akademickiego, takich jak wykłady czy seminaria które ograniczają się do przekazywania wiedzy wyłącznie teoretycznej. Wdrażanie standardowych metod często okazuje się jednak niewystarczające z uwagi na konieczność uwzględnienia współczesnych wyzwań, m.in. zrównoważonego rozwoju, sztucznej inteligencji (AI), rzeczywistości rozszerzonej i zmian klimatycznych. W oparciu o jakościowe studium przypadku zbadano proces wdrażania PBL i DT oraz ich wpływ na edukację architektoniczną. Pozwoliło to na zidentyfikowanie głównych czynników wpływających na efektywne nauczanie, które następnie wykorzystano w ankiecie studenckiej w ramach kursów „Miejsca pracy i nauki w środowisku śródmiejskim” oraz „Projektowanie elementarne”. Ankietyzacja została przeprowadzona w semestrze letnim w roku akademickim 2023/2024 (28.02.2024-25.06.2024) na Wydziale Architektury Politechniki Wrocławskiej. Wyniki potwierdzają, że PBL i DT można z powodzeniem połączyć jako spójną metodykę dydaktyczną. Co więcej, studenci doceniają jej skuteczność, wskazując na rozwój umiejętności analitycznych i zdolność do samodzielnej oceny projektów oraz rozwiązywania problemów.
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In the design of structures, joint design significantly influences aesthetics, structural performance, tectonics, and member geometry. In this study, a Y-shaped, polyhedral cantilever with fixed joints was transformed into five different trussed configurations using universal joints. Enabled by 3D-printed plug-in joints, a full-scale trussed cantilever was repeatedly (dis-)assembled. Graphic statics principles drastically simplified the branch count and design. Beyond its structural significance, joint articulation impacts element/connector count, required cross-sections i.e. material mass and associated sustainability, and visual appeal/aesthetics. By comparing results obtained from computational and physical methods, including Karamba3D, load tests, terrestrial laser scanning the prototype’s unloaded and loaded states, and the associated mathematical quantities, this paper draws conclusions on (i) structural performance, (ii) material consumption, and (iii) complexity and architectural aesthetics. Presented research integrates architectural and structural design, teaching, hands-on experience and testing on digital and physical levels, offering insights for efficient construction, sustainable practices, modularity, and advanced manufacturing.
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Paper-based building components can lead towards more sustainable, energy-efficient, affordable structures. Building envelope is one of the most common areas for the application of paper in architecture. However, paper-based envelope requires an outer layer protecting it against water, fire and mechanical damages, which may significantly increase the components’ environmental impact, weight and manufacturing costs. The article review fourteen original outer layers design proposals, suitable for use on indoor, outdoor and roof surfaces. All the designs combine various protective materials and complementary coating techniques. The environmental impact of proposed designs is assessed via Life Cycle Assessment analysis based on Ecoinvent 3.8 database. The proposals’ performance is assessed in the areas of water, fire and mechanical damage protection, materials cost and availability. Designs with high-performance scores and low environmental impact are indicated for both indoor and outdoor applications. As a conclusion from the research, guidelines and suggestions for further development of paper-based building envelopes are provided.
Purpose: This narrative review shows the scope of the application of design thinking in planning social innovations based on the goals of implementing design thinking identified in the literature. Design/methodology/approach: This paper is a classic literature review, with particular emphasis on articles from recent years presenting specific practices in the application of design thinking. Research limitations/implications: This study is a qualitative review and cannot constitute the basis for a quantitative assessment of the effectiveness or convenience of using the discussed approach in social innovation. Moreover, this is not a systematic review. Therefore, it is not free from possible areas that have not been fully exposed. Practical implications: This study can help build a strategy for using design thinking to plan social innovations by entities that are interested in them. In particular, it allows you to identify the goals of using design thinking that are consistent with the goals of a given organization. However, this approach has not yet been used. Social implications: This paper identifies the goals of using design thinking based on the analysis of current practices; therefore, it contributes to a better understanding of the organization’s operating strategy, which is particularly useful in promoting and planning social innovations. It can accelerate social innovation where it can be the subject of this approach. Originality/value: The presented paper is an original review of scientific work. It is particularly addressed to management theorists and practitioners, who may find it helpful in identifying new areas in which they can apply the design thinking approach. The term ‘desing thinking’ is generally understood as an approach to problem-solving or a specific problem-solving process based on this approach.
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This study explores an innovative approach to architectural education, integrating multidisciplinary and experiential practices to enhance student creativity, spatial perception, and problem-solving skills. Traditional studio-based teaching meth-ods are reimagined by incorporating diverse activities such as storytelling, sketching, filmmaking, and scenario development. These methods encourage students to develop multidimensional thinking and effectively communicate complex design ideas.The research unfolds in two main phases: the transformation of a mundane urban space into a city attraction and the subsequent marketing of the design. Students engage in hands-on activities, including observational drawing, narrative con-struction, comic book creation, and short film production, fostering a deeper understanding of spatial dynamics and user engagement. Feedback sessions and peer evaluations ensure iterative learning and practical application.A case study involving the redesign of a “boring” street demonstrates the efficacy of this methodology, revealing in-creased student motivation, creativity, and interdisciplinary collaboration. However, challenges such as balancing regulatory compliance with creative exploration and the limited integration of advanced digital tools like 3D modeling and virtual reality were identified. The study underscores the necessity of adapting architectural curricula to meet contemporary professional demands, emphasizing user-centered design and advanced technological integration.This alternative pedagogical framework highlights the importance of fostering cultural exchange, peer learning, and profes-sional preparedness. While the findings suggest a positive impact on student engagement and skill development, maintaining academic rigor within this gamified and interactive learning environment remains crucial. Ultimately, this approach not only prepares students for the complexities of modern architectural practice but also inspires innovative contributions to society.
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Cyber-physical systems (CPS) enable value creation in software. Nevertheless, there are challenges. We present a concept on how to approach the design and development of a software service, based on multiple CPS. We define our understanding of a specific CPS, specifying its graphical user interface components and architectural aspects, suggesting tools and design methodologies while explaining the alignment with existing approaches such as Industry 4.0 and SaaS. The multidisciplinary nature of CPS leads to several development challenges, and we focus our work on using design thinking techniques, methodologies, and tools that are valuable solutions and key to the sustainability of new designs. These insights may help researchers and industrial practitioners to develop and commercialize service-based CPS.
Purpose: The aim of the paper is to analyze the Industry 5.0 concept and compare it with Industry 4.0. Design/methodology/approach: Critical literature analysis. Analysis of international literature from main databases and polish literature and legal acts connecting with researched topic. Findings: Industry 5.0 offers several benefits that make it worth adopting in manufacturing industries, including improved efficiency, greater quality control, sustainability, enhanced worker safety, improved customer experience, cost savings, competitive advantage, increased innovation, and positive social impact. By integrating human creativity and intuition with advanced machinery and technology, Industry 5.0 promises to create a more sustainable, flexible, and socially responsible manufacturing environment that delivers higher quality products and more meaningful jobs. Originality/value: Detailed analysis of all subjects related to the problems connected with the Industry 5.0.
Purpose: The main purpose of this article is to describe an assessment of the effectiveness of the methods used in design thinking (DT) for service design. The analysis includes a tool that, due to the range of data used in service planning, is likely to provide reliable information for service optimization, namely the Customer Journey (CJ). Design/methodology/approach: The key source of economic value is now considered innovation and the use of technological facilities to optimise ongoing economic processes. Such an approach enforces the need to develop methods that improve the efficiency of processes related to innovation generation. DT is considered to be one of them, in which, thanks to the methodology used, innovations are developed by design in an optimal way adapted to customers. One of the tools used in DT is CJ, which is a visualised description of the logical sequence of interactions between the customer and the service occurring at each stage of contact, allowing maximum customisation of designed products or services. Methods and tools are powerful insofar as they are subjected to evaluation, so it is important to evaluate the effectiveness of a given tool by those who use it. This article presents research on the evaluation of CJ effectiveness by the online education community, given the economic importance that the industry is increasingly gaining. Survey research was used because this type of research provides tools for analysing attitudes, views, and opinions and can be used for descriptive, explanatory, and exploratory purposes. The main research objective was to determine to what extent the DT and CJ methods were used and to evaluate their effectiveness in designing services in the remote education sector. Findings: The survey showed that the surveyed group makes significant use of DT in the design of their services, in turn, among those who use DT, the vast majority are familiar with and use CJ. This may indicate, and the research confirms it, a high evaluation of CJ's effectiveness as a design tool. In addition, those who do not use CJ mainly cited lack of familiarity or lack of necessity (low complexity of the service being designed) as a reason, rather than a low effectiveness evaluation. These findings may indicate the high design potential of CJ and recommendations for its implementation. Research limitations/implications: Regardless of the results obtained, it should be borne in mind that the high evaluation examined of the effectiveness of DT and CJ remains an opinion on the subject and not an objective fact, but this is a shortcoming that applies to all survey research. It should also be emphasised that the results obtained are limited in scope; as they apply to a single industry, more general conclusions on the subject require extending the research to other sectors. Practical implications: The research conducted in this article has a very practical dimension due to the subject itself, DT and CJ as a method of action and a concrete design tool are pragmatic in nature, so determining the evaluation of their effectiveness by practitioners, because such a group was surveyed, should be considered a measurable guideline for further implementation. In the present research, the scientific goal is combined with the pragmatic goal. Social implications: Due to the fact that both DT and CJ are, by definition, aimed at maximising the matching of products or services to customers' needs, verification of their effectiveness makes it possible to assess their design potential and, in a broader perspective, to predict how much of the expected difficulties can be eliminated. Originality/value: The most significant thing about the research conducted for this article is its contribution to filling the research gap on evaluating the effectiveness of methods and tools used in the service design process, as while DT is increasingly studied and described, there is still little research on the CJ, this study is a small contribution to changing that trend.
Purpose: The aim of the paper is to analyze the innovations in design thinking. Design/methodology/approach: Critical literature analysis. Analysis of international literature from main databases and polish literature and legal acts connecting with researched topic. Findings: It could be pointed out that exist the relationship between design thinking and the organizational innovativeness. Design Thinking began it’s important role especially when start-ups were start to increase in the global market. Nowadays this method plays important role as a part of dynamic, agile action on the world stage and in various sectors of business from teaching to building IT systems. Because of that method can be used as a boast in innovative activities in many sectors. The publication describes main relations between design thinking and innovations and give an overview of the tools used in design thinking to boast innovativeness. Originality/value: Detailed analysis of all subjects related to the problems connected with the innovations and design thinking.
Artykuł jest teoretycznym i empirycznym studium poświęconym wykorzystaniu metody design thinking do zaprojektowania innowacyjnego produktu żywnościowego. Design thinking to sposób myślenia, który wspiera rozwiązywanie problemów i tworzenie nowych, innowacyjnych rozwiązań w oparciu o głębokie zrozumienie potrzeb użytkowników, którzy mają z nich skorzystać. W pierwszej części artykułu przedstawiono problematykę i istotę metody design thinking w pięciu iteracyjnych etapach. W drugiej części artykułu omówiono zastosowanie usystematyzowanego podejścia design thinking do opracowania innowacyjnego produktu żywnościowego w formie studium przypadku. W efekcie przeprowadzonego projektu powstały paluszki pocky z mąki orkiszowej z polewą czekoladową z migdałami i orzechami nerkowca, jako przekąska dla osób wykluczających laktozę z diety. Opracowany produkt uwzględniał zarówno potrzeby i oczekiwania docelowego konsumenta, jak również kontekst projektowania.
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The article is a theoretical and empirical study on the use of design thinking approach to design an innovative food product. Design thinking is a way of thinking that supports solving problem and the creation of new innovative solutions based on a deep understanding of the needs of users who will benefit from them. The first part of the article presents the issues and essence of design thinking in five iterative stages. The second part of the article, in the form of a case study, discusses the application of a structured design thinking approach to the development of an innovative food product. As a resulted of the project, the pocky sticks spelt flour with chocolate topping with almonds and cashew nuts were created, as a snack for people who exclude lactose from their diet. The developed product took into account both the needs and expectations of the target consumer, as well as the design context.
This paper explores the application of design thinking and prototyping in creating sustainable solutions for solar-powered outdoor gear. The study investigates the importance of these techniques in engineering and design to address real-world problems. The research highlights the systematic identification of challenges and opportunities in the creation of solar-powered outdoor gear through these practices. The study focuses on the development of four prototypes, including solar-powered heated gloves, a solar-powered bottle cooler, a solar-powered sports bag belt, and a solar-powered coat with a display and charging capabilities.
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Niniejszy artykuł przedstawia zastosowanie myślenia projektowego i prototypowania w tworzeniu zrównoważonych rozwiązań dla sprzętu turystycznego zasilanego energią słoneczną. Badanie skupia się na zastosowaniu tych technik w inżynierii i projektowaniu, w celu rozwiązania rzeczywistych problemów. Praca naukowa podkreśla systematyczne identyfikowanie wyzwań i szans w tworzeniu sprzętu turystycznego zasilanego energią słoneczną poprzez te praktyki. Badanie skupia się na opracowaniu czterech prototypów, w tym rękawiczek zasilanych energią słoneczną, chłodziarki na butelki zasilanej energią słoneczną, paska na torbę sportową zasilanego energią słoneczną oraz płaszcza zasilanego energią słoneczną z wyświetlaczem i możliwością ładowania.
The designer, after gaining the ability to operate with a technical object and a method, attains a proper level of operational organization that guarantees achieving a certain “threshold” of effectiveness. A further increase in the level of operational effectiveness can be achieved by using a new, more efficient technical or informative tool. At present, most innovations introduced into any area of the economy around the world spread like wildfire and come to us from the United States, the cradle of innovation. The problem with Design Thinking is that there are (currently) no studies that would confirm the effectiveness of this method and data on its failures are customarily not published. We do not know how often DT has failed and what the problems associated with the “Design Thinking fashion” are. Does a universal “one-fits-all” tool exist? Design Thinking is most assuredly not it. The application of DT is not enough to become a designer. So-called classical design, determined by every architect’s pursuit of objectivizing one’s actions and search for the question as to why one operates in one way and not another, will always be present alongside it. The classical approach makes diagrammatic methods of knowledge presentation and inference available to all potential “diagrammatic thinkers.”
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Projektant, po nabyciu umiejętności posługiwania się przedmiotem technicznym oraz metodą, osiąga odpowiedni poziom organizacji działania, gwarantujący uzyskanie pewnego „progu” sprawności działania. Dalszy wzrost stopnia efektywności działania można uzyskać przez zastosowanie nowego, bardziej wydajnego środka technicznego lub informacyjnego. Obecnie większość innowacji wprowadzanych w każdym obszarze gospodarki na świecie rozprzestrzenia się jak fala i przychodzi do nas od kolebki innowacji Stanów Zjednoczonych. Problemem Design Thinking jest to, że nie istnieją (jeszcze) żadne badania potwierdzające skuteczność tej metody a danych nieudanego użycia zwyczajowo się nie publikuje. Nie wiemy w takim razie, jak często DT się nie sprawdził i jakie problemy niesie za sobą “moda na Design Thinking”. Czy zatem istnieje uniwersalne narzędzie dobre “do wszystkiego” – Design Thinking też takim nie jest. Stosowanie DT to za mało aby stać się projektantem. Tuż obok tego podejścia trwać będzie nadal tak zwany klasyczny design, zdeterminowany typowym dla każdego architekta dążeniem do obiektywizacji swoich działań i poszukiwania odpowiedzi na pytanie, dlaczego działam tak, a nie inaczej? Dzięki niemu diagramowe metody reprezentacji wiedzy i wnioskowania są dostępne dla wszystkich potencjalnych „myślicieli diagramowych.”
Artykuł mówi o projektowaniu mebli w procesie dydaktycznym w Katedrze Sztuk Pięknych i Projektowych na Wydziale Architektury Politechniki Śląskiej w Gliwicach. Studenci realizują projekty w nurcie tzw. projektowania odpowiedzialnego społecznie, wspartego umiejętnościami z zakresu praktycznego stosowania metodyki design thinking oraz praktycznymi umiejętnościami typologizacji i wykonywania dokumentacji technicznej mebli. Zadania manualne z drewnem dają praktyczną umiejętność pracy z materiałem oraz kształtują i rozwijają estetykę, a także umiejętność dostrzegania walorów materiału. Analizy projektu w zakresach formy i funkcji pozwalają na ugruntowanie myślenia analitycznego, wyciąganie wniosków, co w procesie projektowym jest niezbędne.
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The article talks about furniture design in the teaching process at the Department of Fine Arts and Design at the Faculty of Architecture at the Silesian University of Technology in Gliwice. Students implement projects in the designing socially responsible, supported by skills in the field of practical application of the design thinking methodology and practical skills to typologize and prepare technical documentation of furniture. Manual tasks with wood give you the practical ability to work with the material and shape and develop the aesthetics and the ability to perceive the values of the material. Project analyzes in terms of form and function allow you to consolidate analytical thinking, drawing conclusions what is necessary in the design process.
W artykule przedstawiono metodykę i wyniki procesu projektowego oraz badawczego prowadzonego ze studentami podczas realizacji stoiska targowego w czasie wystawy 4DD Days. Celem zadania było zrealizowanie wystawy - wielowątkowej ekspozycji, w której zakres wchodziła kreacja artystyczna samej wystawy oraz kreacja przestrzeni wystawienniczej na określonej powierzchni. Dzięki metodzie design thinking studenci stworzyli prototyp elementu wystawienniczego zrealizowanego na targach. Celem dydaktycznym było zapoznanie studentów z realnymi wyzwaniami: doświadczenie z materiałami, dużą skalą, pracą w zespole, zadaniem wykonanym w wyznaczonym terminie/czasie. Udział w takich realizacjach daje studentom możliwość skonfrontowania własnego projektu z realizacją. Pomaga poszerzyć wiedzę o zagadnienia związane z informacją wizualną, zapoznać się z projektowaniem przestrzeni o charakterze wystawienniczym (rozwiązania przestrzenne wspomagane przez kolor i grafikę).
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The article presents the methodology and results of the design and research process conducted with students during the construction of the exhibition stand during the 4DD Days exhibition. The aim of the task was to implement an exhibition - multi-layered exposition, which included the artistic creation of the exhibition itself and the creation of an exhibition space on a specific area. Thanks to the Design thinking method, students created a prototype of an exhibition element realized at the fair. The didactic aim was to familiarize students with the real challenges: experience with materials, large scale, team work, tasks completed within the prescribed period / time. Participation in such projects allows students to confront their own project with the implementation. It helps to broaden the knowledge of issues related to visual information, to become familiar with the design of exhibition spaces (spatial solutions supported by color and graphics).
Introduction/background: One of the strategic tools used by organisations is design management. In this approach, user needs are the major focus, which helps organisation face the changes resulting from turbulent conditions. In this article, the role of a conscious design perspective in a sample organisation was identified with regard to management, work model, and cooperation with end users.Aim of the paper: The aim of the paper is to identify and define the role of design management in a selected organisation which adapts to changes resulting from turbulent circumstances.Materials and methods: The paper has been prepared based on relevant literature and empirical research. The method of an individual case study has been applied.Results and conclusions: Design management is still at the development stage. It fulfils various roles in organisations, depending on the implementation level. The research results suggest that the most important method of tackling challenges, whether those typical of turbulent environments or the so-called black swans (e.g. the Covid-19 pandemic), is to validate the company’s vision in the light of user needs by means of user research. The influence of particular elements of design management on the organisation has been analysed as well. The example presented in the analysis confirms the results of the study, which indicates that the use of design enables companies to change limitations into opportunities.
This article describes the process of recognising and acquiring new capabilities in the frame of operational planning process. It refers to the changes in the operational environment which can be observed nowadays. Educating senior officers is a process which requires proper tools, techniques, methods and approach. War Studies University tries to respond to these appearing needs in the field of operational planning process, especially in understanding the operational environment. The article looks at the elements of this process. Implementing the design thinking may possibly be an offer that has to be tested. A general overview of the testing model is the aim of the second part of this article. A description of the experimental model includes control and experimental group, dependent and independent variables. Additionally, selected tools are presented. The conduct of the pilot research to verify methods and the way of conducting the experiment is also predicted. The article also refers to the problems of cultural adaptation of the scenario. First of all, the scenario has to be of complex context. This is the consequence of used typology of the operational environment. In the Cynefin framework, environment is divided into four types: simple, complicated, complex and chaotic. The article underlines the meaning of the research concerning the design thinking, as a divergent approach, in the process of implementing this into operational planning.
Background: Literature studies and analysis of the situation in business practice indicate the organizational culture as an important determinant that can inhibit or assist in the implementation of adaptive, proactive and proinnovation changes. New situations appearing in the external and internal environment as well as new conditions created by technical and technological progress oblige enterprises to adapt or even anticipate changes. Readiness for modification occurs when employees are not satisfied with the existing organizational culture and they prefer a different one. The diagnosis of the discrepancy between the existing and expected organizational culture allows us to assess the willingness to change the situation in the enterprise. This article presents a case study focused on identifying the actual and desired organizational culture in order to diagnose the crew's readiness for changes in the company and possibility an application of design thinking as a as a way to implement innovative solutions. Methods: The study was conducted in was used OCAI questionnaire, whose authors are: K.S. Cameron and R.E. Quinn. While using the questionnaire, the current and desired state of the organizational culture of the analysed enterprise has been determined. Based on literature studies, the possibilities of using design thinking in the process of changing the organizational culture were verified. Results and Conclusions: The research results reveal dissonance between the existing and desired state and enable the assessment of the willingness and readiness of the company's staff to change and the possibility of using design thinking. The aim of study was to identify a research gap a diagnosis organisational culture as a factor in change and a possibility of using design thinking in process change. Organizational culture in the course of changes in an enterprise has a decisive impact on employees' abilities and inclinations to develop and implement new ideas.
PL
Wstęp: Badania literatury i analiza sytuacji w praktyce biznesowej wskazują, że kultura organizacyjna jest ważnym wyznacznikiem, który może hamować lub pomagać we wdrażaniu zmian adaptacyjnych, proaktywnych i proinnowacyjnych. Nowe sytuacje pojawiające się w otoczeniu zewnętrznym i wewnętrznym, a także nowe uwarunkowania wynikające z postępu technicznego i technologicznego zobowiązują przedsiębiorstwa do adaptacji, a nawet przewidywania zmian. Gotowość do modyfikacji występuje, gdy pracownicy nie są zadowoleni z istniejącej kultury organizacyjnej i wolą inną. Diagnoza rozbieżności między istniejącą a oczekiwaną kulturą organizacyjną pozwala nam ocenić chęć zmiany sytuacji w przedsiębiorstwie. W artykule przedstawiono studium przypadku skupiające się na identyfikacji faktycznej i pożądanej kultury organizacyjnej w celu zdiagnozowania gotowości załogi do zmian w firmie i możliwości zastosowania myślenia projektowego jako sposobu wdrażania innowacyjnych rozwiązań. Metody: W badaniu wykorzystano kwestionariusz OCAI, którego autorami są: K.S. Cameron i R.E. Quinn. Korzystając z ankiety, określono aktualny i pożądany stan kultury organizacyjnej analizowanego przedsiębiorstwa. Na podstawie badań literaturowych zweryfikowano możliwości wykorzystania myślenia projektowego w procesie zmiany kultury organizacyjnej. Wyniki i wnioski: Wyniki badań ujawniają dysonans między stanem obecnym a pożądanym i umożliwiają ocenę chęci i gotowości pracowników firmy do zmiany oraz możliwość wykorzystania myślenia projektowego. Celem badań było zidentyfikowanie luki badawczej jakim jest diagnoza kultury organizacyjnej jako czynnik zmian oraz możliwości wykorzystania myślenia projektowego w procesie zmiany. Kultura organizacyjna w trakcie zmian w przedsiębiorstwie ma decydujący wpływ na zdolności pracowników oraz skłonność do opracowywania i wdrażania nowych pomysłów.
W publikacji zostały przedstawione kwestie dotyczące zastosowania metody QFD w przypadku koncepcji Design Thinking. Jej celem jest prezentacja możliwości wykorzystania metody QFD w Desigh Thinking od strony teoretycznej zgodności z założeniami metody. W publikacji zaprezentowano rolę metody QFD w kreowaniu innowacji, omówiono podstawowe założenia koncepcji Desigh Thinking oraz zaprezentowano powiązania pomiędzy obszarami QFD a etapami Design Thinking.
EN
The publication presents issues concerning the application of the QFD method in the case of the Design Thinking concept. Its aim is to present the possibilities of using the QFD method in Desigh Thinking from the theoretical perspective of compliance with the assumptions of the method. The publication presents the role of the QFD method in creating innovation, discusses the basic assumptions of the Desigh Thinking concept and presents the links between the areas of QFD and the stages of Design Thinking.
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