Approaches to developing hybrid fulfillment models for e-commerce: The synergy of delivery and storage

• Autorzy: Tovstolis Igor

Identyfikatory

DOI

10.14254/jsdtl.2024.9-2.2

• Języki publikacji: EN

Abstrakty

EN

Purpose: This study explores innovative approaches to hybrid fulfillment models in e-commerce, focusing on integrating multiple strategies to meet evolving market demands and enhance operational efficiency. Methodology: The research employs observational and analytical methods, drawing on both primary and secondary data from companies operating in the e-commerce fulfillment sector. Results: The study identifies key methods for hybrid fulfillment, including cross-docking, micro-fulfillment networks, and intelligent distribution. These approaches enable businesses to optimize order processing, reduce costs, and improve service quality. A case study of Gymshark demonstrates the successful implementation of a hybrid model, combining centralized warehousing with localized fulfillment centers. Theoretical contribution: This research contributes to the ongoing development of supply chain management strategies by providing a comprehensive analysis of hybrid fulfillment models and their potential to address challenges in traditional fulfillment approaches. Practical implications: The findings offer practical insights for e-commerce businesses seeking to enhance operational efficiency, customer satisfaction, and market competitiveness through the adoption of hybrid fulfillment models.

Słowa kluczowe

EN

hybrid fulfillment; e-commerce logistics; cross-docking; micro-fulfillment; third-party logistics; 3PL; inventory management; intelligent distribution

• Wydawca: Fundacja Centrum Badań Socjologicznych ; Scientific Publishing House "SciView"
• Czasopismo: Journal of Sustainable Development of Transport and Logistics
• Rocznik: 2024
• Tom: Vol. 9, No. 2
• Strony: 21--31
• Opis fizyczny: Bibliogr. 22 poz., rys.

Twórcy

autor

Tovstolis Igor

• ARDI Express LLC, California, USA

• https://orcid.org/0009-0008-0933-7781

Bibliografia

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